How to Find Customers for your Carpentry Business


Whether you’re interested in starting out as a carpenter or have already done your apprenticeship, you need to know what it takes to run a carpentry business.

In this blog, we will focus on how to find customers for your carpentry business so you can decide whether this career path is for you.

We’ll cover topics like:

  • What a carpenter does
  • How to make money as a carpenter
  • Carpenter wage and hourly rate
  • How to start a carpentry business
  • How to get customers with carpentry marketing

Running a successful carpentry business  can be a dream come true, so read on for excellent advice and tips to get the ideas flowing.

What a carpenter does

A lot of people who aspire to work in building and construction start out as carpenters.

This is because carpentry is one of the most basic and essential elements of the building and construction industry.

As a carpenter, you would build, install or fix structures, usually working with wood but also with other materials too.

Carpentry is essential to all Industries in building and construction, from building houses to constructing the scaffolding needed to construct public infrastructure.

As you can see, becoming a carpenter can be the first step to moving into more advanced roles right across the building and construction industry.

How much does a carpenter earn?

If you work for an employer, the average carpenter wage in Australia is $77,288 per year. Or to break that down, it comes to a carpenter hourly rate of $35.84per hour.

While carpenters make good money working for an employer, they can earn even more by running their own carpentry business either as a sole trader or as a licenced builder with a team.

With this kind of income on offer, it isn’t hard to see why running your own carpentry business and getting more customers so appealing.

How to make money as a carpenter

Technically, you don’t need any formal qualifications to work as a carpenter. That said, it can be very hard to get work without a trade certificate and even harder to get customers for your carpentry business.

The best way to ensure that you can get customers and make money as a carpenter is by doing a  CPC30220 Certificate III in Carpentry and an apprenticeship.

When you sign up for your cert 3 in carpentry,  we also hook you up with an apprenticeship with an employer.

Not only does this qualification make you a top candidate for jobs, it also gives you the skills and confidence to start your own carpentry business.

It usually takes about 3 years to do your cert 3 in carpentry and your apprenticeship, and after that you are qualified to start your own carpentry business.

You can start a small carpentry business as a sole trader or with your own team of workers, but you will be limited by law to doing jobs with a value less than $10,000.

If you want to do jobs worth more money, you need to get a building licence by doing your CPC40120 Certificate IV in Building and Construction (building).

This cert IV teaches you the skills to become a qualified builder and also teaches you business skills.

We also help mentor you to give you the best chance of passing your VBA building licence application.

How to get customers with carpentry marketing

Whether you’re running a small carpentry business as a qualified carpenter or a building business as a licenced builder,  you will need to draw in customers with carpenter marketing.

Get started with carpenter marketing by

  • Creating a website
  • Showcasing your skills and qualifications
  • Posting photos of your work on social media

Need more help finding customers for your carpentry business?

While there are lots of ways to find customers for your carpentry business, from doing carpentry marketing to word of mouth advertising, the best way is to get a formal qualification in your trade.

When you do a cert 3 in carpentry with Builders Academy Australia, you learn from experienced carpenters and builders who have spent many years working in the industry.

Studying with us is a great way to network and learn how to get contractors to hire you out and how to get customer referrals.

And if you’re ready to up your game, do a Cert 4 in Building and Construction with us and you will learn specific skills in running a building business and managing a team.

Whether you want to work for yourself as a sole trader or manage a team of your own, there are heaps of exciting possibilities when you launch your career as a carpenter with Builders Academy Australia.

Got questions about the CPC30220 Certificate III in Carpentry or CPC40110 Certificate IV in Building and Construction? Give us a call today on 1300 534 363 (LEGEND) or complete the online form, and one of our course advisors will get in touch soon.